When is the last time you feel welcomed, excited, and positive as a new customer? I bought a lot of stuff for business and personal needs but very few businesses make me feel welcome.
Remember the quote from Maya Angelou: “I’ve learned that people will forget what you said, people will forget what you did, but people will never forget how you made them feel.”? That’s exactly what we are going to do by shining the spotlight on new customers.
Doing this strategy consistently will make new customers feel excited, positive, and welcomed. In a world where most businesses are transactional, you will stand out as someone who cares and take the time to demonstrate with a short welcome video from you or your team.
